Hello, did you know about digital marketing and their modules, as you already know that today the world is advance and technology can take place people can take interest in online digital marketing and everybody looking to know and learn digital marketing.
In this article I talk about digital marketing and types of digital marketing so stay in touch with me and read this article.
What Is Digital Marketing
Digital marketing is the component of marketing that uses the Internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services.
Its development during the 1990s and 2000s changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life and as people increasingly use digital devices instead of visiting physical shops digital marketing campaigns have become prevalent, employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data driven marketing, e-commerce marketing, social media marketing, social media optimization email direct marketing, display advertising, e-books and optical disks and games have become commonplace. Digital marketing extends to non Internet channels that provide digital media, such as television, mobile phones (SMS and MMS) callback and on hold mobile ring tones. The extension to non Internet channels differentiates digital marketing from online advertising.
Modules (types) In Digital Marketing
There are four modules in digital marketing I’m goging to tell you the first key point is (SEO) it is stand for a Search engine optimization. The second key point is (SMO) stand for social media optimization. The third key point is (SMM) stand for social media marketing The fourth key point is (SEM) stand for Search engine Marketing. Let this four modules discuss in details.
SEO (Search Engine Optimization)
Whenever research particular keyword in search engine that keyword will be open in the first page is called seo. seo is nothing but in first page of Google is called seo
SMO (Social Media Optimization)
The most importantly it makes customer retention simple by sale through social media interaction.
SMM (Social Media Marketing)
Social media marketing nothing but also marketing using social media channels such as from meta Facebook, Instagram, LinkedIn and YouTube you use for ads promotion called social media marketing.
SEM (Search Engine Marketing)
SEM is one of the most effective and important marketing tool for businesses online. Moreover, businesses make sure that their brand name will pop up at the right time/place in search engines with paid ads. This is why SEM is used for marketing brands.
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